Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Italy Q1 2024

In the first quarter of 2024, the top 5 delivered meal kits and specialty foods apps on iOS in Italy exhibited diverse performance metrics. Here’s a closer look at their weekly downloads, revenue, and active user trends.

Vivino: Buy the Right Wine saw a gradual decline in weekly revenue, starting at around $441 in the first week of January and dropping to approximately $310 by the end of March. Downloads followed a similar downward trend, beginning at 4K in the first week and decreasing to 1.1K by mid-March before a slight uptick to 1.8K in the final week. Active users fluctuated, starting at 21.1K, dipping mid-quarter, and rising to 19.4K by the end of March.

HelloFresh: Meal Kit Delivery experienced a steady decline in weekly downloads, beginning with 447 in early January and ending with 361 in the last week of March. The app's active user count also showed a slight downward trend, starting at 10K and ending at 9K by the quarter's close.

Factor_ Prepared Meal Delivery had a modest performance in downloads, starting with 80 in the first week of January and fluctuating around 20-90 for the rest of the quarter. Active users began at 152 in early January, saw some growth mid-quarter, peaking at 211, and finally settled at 172 by the end of March.

FROX had minimal but gradually increasing weekly downloads, starting with 4 in early January and ending with 21 by the end of March. Unfortunately, there was no revenue data available for this app.

Lastly, EveryPlate: Cooking Simplified showed low download numbers, starting at 18 in the first week and fluctuating around single digits throughout the quarter. Active users remained relatively stable, hovering around 50 throughout Q1.

These performance metrics highlight the varied trends among the top meal kit and specialty food apps in Italy. For more detailed insights, visit Sensor Tower.